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SEO is a broad topic that includes many different categories. One often overlooked SEO category is local SEO. Let’s examine this in greater detail and why it is important.
Local SEO refers to search engine optimization that targets users within a certain area. It includes many different rules, all for the purpose of improving your website visibility among local residents.
If you have ever looked up a business on Google My Business before, you may have seen certain ones offering virtual 360 degree tours of their premises. These consist of images connected together to form a complete 360 view of the business. Let’s examine the importance of 360 virtual tours and how they can help your business.
Businesses must pull out all the stops to get ahead in the digital era. Most businesses have profiles on Google My Business along with pictures of their premises. However, few provide 360 virtual tours of their business. This means you can stand out from other businesses by offering a 360 tour. This enhances your company profile and helps site visitors take your business more seriously.
More and more websites are being optimized for mobile devices. This has become the norm for business websites across the globe for many reasons. Let’s look at three reasons why mobile websites are the way to go.
The biggest reason to consider optimizing your website for mobile devices is to reach your audience wherever they may be. After all, people carry their phones with them whenever they go in the digital era. These users may browse websites while sitting on the bus, waiting in line at the grocery store, or simply having a cup of coffee in their kitchen. These users are likely to spend more time on your website if it has been optimized for mobile devices and offers a comfortable browsing experience.
SEO-Exchange, LLC
1200 Smith St. #1600
Houston Tx 77002
832-687-4167
